top of page
ROLE
CREATIVE DIRECTOR
ART DIRECTOR
CG LEAD
VFX SUPERVISOR
DIRECTOR OF PHOTOGRAPHY
BRIEF
I directed Salda's first campaign plan to intermix their products with a crazy world depicting their jackets and models. I helped develop the creative concept to ensure the jackets could be turned into three dimensional pieces of art. Then, I led the photoshoot and recreated the photoshoot in 3D with fictional environments which were later mixed with live photography.
CREDITS
Director: Alejandro Robledo Mejia
Head of Production: Maria Claudia Mejia
Producers: Lia Schultz, Maria Claudia Mejia
VFX Supervisor: Alejandro Robledo Mejia
VFX : Alejandro Robledo Mejia, Sebastian Hincapie
Design: Alejandro Robledo Mejia, Sebastian Hincapie, Felipe Murillo
Makeup: Aleerr
Models: Daniela Sladarriaga, Estefy Molina, Maria Alejandra Lopez
bottom of page