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DIABLO QUE CHIMBA
Maluma & Anuel
Category: Music Visuals
Role: Director
Client: Maluma & Anuel
Studio: RMA
This song features a powerhouse collaboration between Maluma and Anuel, exuding a bold and rebellious energy. Maluma approached me directly to craft a visual identity that embodies a "bad boy" aesthetic—sharp, angular, and unapologetically fierce.
The visuals are built around the themes of tension and predation, using elements such as sharp diamonds, mechanical scorpions, and organic chains. The scorpions serve as symbolic predators, poised to clamp onto their prey, aligning with the song's lyrics about pursuing and capturing a beautiful woman.
The sharp angles and design motifs are inspired by the angular, futuristic architecture of Lamborghini, reflecting a sense of luxury and danger. This visual language enhances the song's raw, edgy tone, creating an immersive "badass" visual experience that resonates with the artists' vision.
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