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CALL TO THE FUTURE
BRIEF
Becton Dickinson and Company developed the first insulin syringe almost 100 years ago, To commemorate the 100th anniversary of insulin's discovery, the innovation that changed so many lives,
I was tasked to create a full inmersive experiencience throught a storytelling about the insuling and the impact it has made in the past years, i worked in simulations of lines that represent the sound waves of a voice going out the first telephone that travels throu the story and shows key components of the evolution such as the insulin syringe and the power that all of our voices can have to change the world.
LOOK DEVELOPMENT
CREDITS
Agency: thebloc
- Agency Executive Producer:dre dre black
- Agency SVP EP: craigkabrhel
- VP Creative Director: jenn0418
- Asociate Creative Director: gracetaylo
- Creative Director: Helen An
- Art Supervisor: scottbkearney
- Copy Supervisor: Thomas Millington
Production Company: wearehi.gram
- Director: javier r
- Line Producer: rafael.gram
- Executive Producer: elmandelvideo
- Executive Producer: danielbuendiaa
- Motion Graphics: Sebastian Muñoz
- 3D Lead: jairoanimado
- 3D Producer: judyalvear
- VFX Lead: Alejandro Robledo
- VFX Producer:lorenzaangel
- Houdini Artist: vfx_skull
Sound Design: qdepartmentstudio
RMA
Director: Alejandro Robledo
3D Artists: Alejandro Robledo, Alvaro Moreira
Executive Producer: Lorenza Angel
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